The candidate experience is more important than ever – luckily there are now plenty of candidate experience technologies to help.
Since the Great Resignation, there has been a huge increase in candidate availability. Providing a great candidate experience was a priority for many businesses prior to the pandemic. However, since then, now that we find ourselves in a predominantly remote world, it is necessary for organisations to be forward-thinking and proactive when it comes to providing an unforgettable candidate experience. After all, with so many people looking for new job opportunities, the competition is fierce.
In this article, we will be sharing the 5 candidate experience technologies that help your organisation stand out from the crowd.
Since there has been such an uptake of remote workers as a result of the pandemic, video conferencing technologies have become a necessity. With video conferencing, you can interview potential candidates from all over the world, rather than being restricted to certain radiuses that allow for in-person meetings and acceptable office commutes.
If you want to boost the candidate experience, it’s important to offer high-quality video conferencing as part of the interview process. Video conferencing platforms such as Google Meet, Zoom, and Microsoft Teams are all excellent tools for helping connect companies with interested candidates.
The benefits of video conferencing are numerous. However, the most significant ways video conferencing tools boost candidate experience are by offering greater flexibility, reducing anxiety and burnout, providing more convenience, reducing expense, and a low-pressure interview environment.
Advertising for jobs, sifting through the applications, and whittling it down to a handful of interviews can be a time-consuming process. When your time-to-hire is high, the risk of your candidates having a poor experience and dropping out of the process increases.
Recruitment software can give you access to candidate experience technology that manages everything in one place, and makes these processes much easier for your team.
Smart Recruit Online provides the ideal solution. With the help of our easy-to-use recruitment platform, you can generate job adverts, screen applicants’ CVs, and make quality hires.
What’s more, having all the information you need in one place ensures you don’t miss applications or forget to reply to candidates, providing them with a much better overall experience.
The candidates applying to your job advertisements take time out of their day to submit their applications. So, the least you could do is send a reply. However, that’s easier said than done when you have received hundreds of applications!
According to Flexjobs, “Not responding has become a common practice since many employers are reticent to reach out with a “thanks, but no thanks” response, no matter what stage of the job application process they are at with a job applicant. But it’s also one of the biggest complaints professionals have about the job search process, and it doesn’t help your company’s reputation.” Thankfully, candidate experience technology in the form of message automation is here to help.
Message automation technology allows you to send a response to each one of your applicants, without taking up hours of your time. Automated messaging can be a helpful tool to connect with your candidates, let them know their application has been received, and set an expectation for response times.
A good example of this would be: “Thank you so much for applying for X position. Your application has been received and is being reviewed by our team. If we are interested, we will be in touch within the next 2 weeks to schedule an interview. If you do not hear from us within this time, we are sorry but your application has been unsuccessful.”
Reach Out to Previous Candidates
If you represent a large organisation, it’s likely the same jobs come up time and again. So, it’s very possible that candidates you turned away previously might be a good fit now. Many organisations store the contact details of rejected candidates on a database so they can reach out if another role becomes available.
When the time comes to scour your database for previous candidates, artificial intelligence can search through your database and find candidates that match your specified credentials. It’s a fast and effective way to find candidates who might be a good fit for the job so that you can get in touch as soon as possible.
Reaching out to previous applicants is a great way to boost candidate experience. It shows you weren’t making things up when you said you’d be in touch about future opportunities. Using rediscovery technology in this way can create a positive impression and help your organisation stand out from the crowd for all the right reasons.
Gamification is becoming an increasingly popular way to interview potential employees and evaluate whether they are the right fit. Through gamification you can gain an understanding of a candidate’s skill set, you can evaluate how they work with a team, and you can engage candidates with your company.
According to Workable, “Gamification in recruiting makes your hiring process more interactive and it may also project a company culture that’s enjoyable and fun, thus attracting more quality candidates.”
Gamification is a fun and engaging way to boost the candidate experience. Most job applications require cover letters, detailed CVs, and the filling out of lengthy forms. Gamification offers candidates a fresh and exciting job application process that helps generate engagement and interest in your company.
The way we work is changing for the better. Remote working has fast-forwarded the adoption of new and emerging technologies that help to streamline your processes and boost candidate experience.
We hope the technologies outlined in this article help strengthen your application process, attract more experienced candidates, and secure you the right person for the job.
If you want to adopt these candidate experience technologies more seamlessly, our talent acquisition platform is designed to provide them all in one place. Simply get in touch with our team to see how we can help.
May 5, 2022
Gemma Hart is an independent HR professional working remotely from as many coffee shops as she can find. Since graduating in 2016, Gemma has gained experience in a number of HR roles but now turns her focus towards growing her personal brand and connecting with leading experts.
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