Blog Recruitment Performance How to Improve your Recruitment Efficiency
ed background with a we are hiring sign

Want to improve your recruitment efficiency? Here we give you some top tips you can start implementing into your business.


Every recruiter knows how difficult it is to find, recruit, and retain top talent. This is especially true of today’s tight labour market, which is finding employers struggling to keep their businesses optimally staffed.


However, it’s not only attracting and keeping talent that’s proving formidable for businesses today. Even when you find the best candidates, you’re still often facing an unnecessarily long and arduous hiring process, and that can be a significant drain on company time and resources. Worse still, a lengthy and difficult screening and onboarding may well result in the loss of a highly qualified applicant.


Fortunately, there are ways to improve your recruitment efficiency, making the hiring process more seamless, effective, and efficient. This article describes the best strategies you can implement today to optimise your recruiting efficiency and onboarding practices for years to come!


Prioritise Automation

One of the best ways by far to improve your recruitment efficiency and efficacy is to harness the power of technology. Automation tools, such as a good recruitment platform, can both speed up and streamline the entire process, from initial applicant screening to onboarding.



For example, artificial intelligence (AI) technologies are increasingly being integrated into recruitment processes to automate the analysis of candidates’ application materials. Using AI to winnow down the candidate pool frees recruiters to focus only on applicants whose training and experience actually meet the job criteria.


Automation can also enhance recruiting and onboarding by providing a unique and memorable hiring experience that reflects your company brand and enables you to better evaluate a candidate’s fit for the job role and the organisational culture.


For example, you might use gamification in the candidate selection and onboarding process to help you evaluate soft skills, from creative problem-solving to effective communication and collaboration. At the same time, you will be providing candidates with a fun experience that promotes their engagement with the company.


These tools support recruitment efficiency because the technology enables you to evaluate applicants quickly and accurately, decreasing the likelihood of a bad hire and the need to begin the search all over again.


Additionally, a more engaged applicants is more likely to continue the hiring process, making it less likely they’ll drop out and make the time you invested come to nothing.


Thinking Like a Freelancer

Another important path to recruiting efficiently is to think, and work, a lot more like a freelancer. Because freelancers depend on being able to land gigs and maintain productivity, they’re superb not only at automating job duties but also at consolidation and jettisoning of tasks.


In other words, they’re going to focus on tackling the tasks that best suit their particular strengths, while delegating or automating those in which they may be relatively deficient. Thus, a freelancer who is a superstar in landing gigs at in-person business meetings but who can’t craft an effective pitch letter to save their soul may focus their time and efforts on face-to-face networking while outsourcing proposal writing to a fellow pro.



Similarly, because recruitment efficiency is key to maximising revenues when you’re a freelancer, the savvy independent contractor may deploy technology, such as time tracking and invoicing technologies, to facilitate record-keeping.


An HR manager seeking to improve their recruiting efficiency can borrow similar strategies. This might include creating a library of modifiable templates for the correspondence that often takes up so much of a recruiter’s time. This might include prefabricated, but easily customisable, boilerplates for invitations to apply, solicitations of additional applicant documents, and interview scheduling.


In addition to the creation of a curated correspondence library, a recruiter can use automation technologies to schedule the sending of emails, track transmissions and responses, and schedule automated follow-ups.


Consolidating and Curating Resources

In addition to automating and consolidating as many tasks as possible in alignment with the freelancer’s model of efficiency and productivity, it’s also beneficial for recruiters to consolidate and curate their resources and work products.


For example, a good recruitment management platform will enable you to archive, access, and adapt your resources easily and efficiently from a single system. This will save significant time because you will no longer need to transfer work product from one platform to another.


Everything you need to do your work effectively, from candidate screening to applicant outreach to the publishing and promotion of job ads, can all be found on a single, secure, and cohesive system.


Optimising Onboarding

In addition to making the hiring process more streamlined, improving your recruitment efficiency can also significantly improve the onboarding experience for new hires. Once again, this is an arena in which the profound benefits of automation truly shine through.


For instance, by automating onboarding processes, you will have the tools you need to personalise the experience for your recruits. Onboarding automation enables you to craft individualised welcome packets uniquely tailored to the job requirements and the specific needs of the new hire.


This offers an unprecedented opportunity to create a stellar first impression on new hires, which is often instrumental to retention. When your new employees feel well-supported from the beginning, when they feel that they have been equipped from day one with the tools they need to succeed, they’re more likely to quickly evolve into highly productive and loyal team members.


Whilst you are giving your new hires an excellent start to their new career with your company when you automate the onboarding process, you are also freeing yourself to work on other aspects of the recruiting process.


This makes for a more efficient workflow because tasks are both automated and consolidated. You can be reviewing applications, performing background checks, writing job ads, or conducting interviews, while at the same time using your automation tools to train new hires in their job roles and introduce them to company policies and procedures. Such task consolidation isn’t just going to accelerate the hiring process, it’s also going to make it more cost-efficient.


Tracking Recruiting Performance

Another critical aspect of improving your recruiting efficiency is understanding exactly what is working in your process–as well as what isn’t. For this reason, it’s imperative to track key metrics throughout the recruiting process.



This would include indicators such as the number of responses per job ad, ad type, and recruiting platform, the number of replies and number of non-responses to invitations-to-apply and related outreach, the number of new hires retained versus those lost during onboarding, and new hire retention rates for the first year and beyond.


Understanding which recruiting strategies and channels are the most effective can help you focus your time, efforts, and resources only on the techniques that work. Recruitment software like the Smart Recruit Online platform can help you collect and analyse the key metrics you need to substantially reduce time-to-hire and hiring spend.


The Takeaway

Efficiency isn’t just crucial for profitability and productivity. It’s also essential to effective recruiting. Fortunately, there are many strategies and tools recruiters can use to make the hiring process more streamlined.


Smart Recruit Online helps you take advantage of recruitment technology to do just this, with a range of recruitment automation tools and tracking software. Interested? Get in touch with us today.

Luke Smith

June 17, 2022

Luke Smith is a writer and researcher turned blogger. Since finishing college he is trying his hand at being a freelance writer. When he isn't writing you can find him travelling, hiking, or gaming.

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